I have been blogging off and on since 2006. I have had probably about 10 different blogs with very minimal success.
It gives you a community. One of the things I like most about the course is the access to the private Facebook group. This allows you to bounce ideas off of other people in the course doing the same thing you are doing. This is a huge benefit.
It makes things simple. Sometimes you don’t know what you don’t know. Jeff has built a large following and shares what worked and what didn’t in a way that is very easy to understand.
It provides real action items. At the end of each section, there are actual action items to go and do. I have read a lot of different books and articles on this topic. A lot of them don’t go into the weeds and give you actual things you should do and what order do to them.
It clears up the mystery. Jeff shares why his current blog has gained the following that it has. He also shares why this blog is different from the others that he had in the past and why they didn’t work.